Esports Event Production Management

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The Esports Event Production Management course guides learners through a simulation experience as a first-time esports event production manager in a future setting and adopt a futuristic mindset. Through micro-learning and micro-challenges, learners build essential knowledge and skills through 9 phases of event production covering topics like event vision, strategy, logistics, budgeting, marketing, and team coordination. Learners consolidate learned production strategies into a ready-to-implement plan to standup a local or regional esports event.

Dive into the exciting esports industry with this immersive course, focusing on live event production management. Learn from global professionals and apply your knowledge through a simulation experience as a first-time esports event production manager and adopt a futuristic mindset. Designed for gaming and esports enthusiasts, this learning journey includes a simulated event project, providing an applied playbook for mastering a best-in-class process. Don't miss this opportunity to explore career paths and gain valuable insights from esports industry leaders.

Course Details

Embark on a comprehensive learning journey with the Esports Event Production Management course, designed to equip you with the knowledge and skills required to excel in the esports industry. Throughout the nine modules, you will gain insights from global esports professionals, engage in hands-on activities, and apply your learning in a simulated esports event project.

Upon completion, you will have a broad understanding of the esports industry and live event production management. You will be able to develop business mindsets, establish event strategies, understand fan communities, engage with fans, create sponsorship packages, manage budgets, develop sales and revenue strategies, operate tournaments, and manage post-event reporting. This course will prepare you for a successful career in the rapidly expanding esports industry, with a strong foundation in organization, attention to detail, adaptability, teamwork, and effective communication.

The esports industry offers a wealth of career opportunities, and this course serves as an excellent starting point for anyone passionate about gaming and esports. By learning from industry leaders and gaining valuable insights into the world of esports event production, you will be well-equipped to pursue a fulfilling career in this exciting and dynamic field. Don't miss out on this unique opportunity to learn, grow, and thrive in the world of esports event production management.

Here is the course outline with more details and learning outcomes for each module

Course Outline

Journey Architecture

The online program is available 24x7x365 via any web browser or mobile device and includes four (4) learning paths, fifteen (40) lessons, and over fifty (50) hours of learning material. Below is a list of the learning paths:

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Getting Started and Intro to the World of Esports

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The Community: Engaging with Fans

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The Business: Sponsorship, Sales & Budgeting

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The Execution: The Esports Event

Embark on a transformative learning journey guiding you through a nine-phase quest, equipping you with the skills and knowledge to craft and execute a basic Esports Event Strategy and Plan that will prove invaluable in local and regional tournaments.

Skills and Resources

The Esports Event Production Management course will guide learners through a simulation experience as a first-time esports event production manager in a future setting. Through micro-learning and micro-challenges, learners will gradually acquire essential knowledge and skills through 9 phases of event production and adopt a futuristic mindset. (You can refer to the Course Outline for more curriculum details). All learning case studies and relevant content are digitally accessible and inclusive to account for various cultures, perspectives, and other diversity factors. Finally, the learners will accomplish a capstone project, consolidating all their production strategies into a ready-to-implement plan for the client in this learning simulation.

Industry Leader

Learn from industry leader Ed Tomasi, who has over 20 years of esports event production and operational experience. A former senior executive at ESL Gaming (now ESL FACEIT GROUP), Ed is currently the Co-Founder and Managing Partner of Subnation Media, a content and experience platform that celebrates the culture gaming and lifestyle of esports. Ed focuses on esports advisory, which develops and executes strategies for government-supported destination marketing organizations looking to build or grow their esports ecosystem, and advises facility owners and property developers on how to accommodate the demands of esports programs for the now and next.

Most recently, Ed helped write a legislative bill for the State of North Carolina (NC Esports Grant Fund) which was signed into the State’s budget and is the first statewide program of its kind in the United States, committing over $30m USD towards esports and gaming initiatives. Ed also serves as a founding member and Co-Chair of the Greater Raleigh Esports Local Organizing Committee in his home state of North Carolina.